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UPC: 1150904940

100% Gray coverage, 100% easy. Instantly eliminates gray. Shades calibrated to match your original color. 5 Min. Won't wash out. Lasts up to 8 weeks until gray grows back. Natural-Looking Results: 100% Natural look. Formula blends with your original hair color for perfectly professional results. Fast & Easy: Pour color base into applicator bottle. Shake & apply. Follow all instructions on enclosed leaflet. Long-Lasting: Will not wash out. Lasts up to 8 weeks until the gray grows back. Strong & Fuller, Healthier-Looking Hair: With keratin, olive oil and vitamin E. No ammonia. What's Inside This Box? 1. Applicator with Color Developer - 1.3 fl oz (38.5 ml). 2. Color Base - 0.9 fl oz (27.5 ml). 3. Gloves. 4. Instructional Leaflet. World's leader in men's haircolor. Color Results: Here's what you can expect your color to look like based on the amount of gray you have. Shade Selection Tip: If you can't decide between 2 shades, or you have a little gray, go with the lighter shade for the most natural look.